Sunday 20 September 2009

3 Weeks Internship at HK Magazine . Hong Kong

Every summer for the past 3 years I have managed to take a few weeks and saved up for a trip to Hong Kong. This year hasn't changed, except for an opportunity to work as an intern for Asia City Publishing, which is a company that specializes 'in providing city living and lifestyle content and marketing solutions' in Asia.

Being the first to pioneer the idea of free distribution publications in Asia, one of their main products was HK Magazine - a free weekly english magazine in Hong Kong that offers discussions on social issues as well as entertainment, music and restaurant listings and recommendations on the latest trends.

During the 3 weeks, I was put into the position of a Graphic Design intern in the production team who were in charge of Hk Magazine. The work varied from editorial design to idea generation. Some examples of work produced during my stay there://

The first task that I was assigned:- draw the map of Hong Kong island that would be considered to be used for a new brochure aimed at tourists to Hong Kong. I've never really drawn maps before so this was pretty new to me. It wasn't too hard, just tedious and required so much patience! The only difficult thing was researching and deciding which roads to emphasise more and which ones to just ignore. The colour scheme was also quite frustrating, I was told to come up with a new colour swatch that they would use for all their maps in the future, the tricky thing was that it needed to fit in with the prototype brochure, which restricted the designs. Anyway, these maps took me AGES, but looked pretty good in the end i guess.




Some visuals on idea generation for a a re-brand on another magazine called The List - a free monthly publication aimed at the female population.

Design for Print Pt 02

A collaborative project to celebrate the Beijing Olympics 2008, 8 artists / designers were invited printed design on coke bottles and packaging design, with Milkxhake being one of them://




Again, another from Milkxhake, this time an Identity/ branding for A Glow-Glow. Milkxhake covers everything from, logo design to printed promotional material, showing the variety of mediums covered in print production.




Eye catching shop interior displays by Helmo of France. Wish i'm paid more attention during french GCSEs! Work description's in french so couldn't really read more about this piece.






Simple but well crafted book design by New York based agency An Art Service who specialize in publication, branding and websites. The book focuses on the use of imagery to express it's context with elements of typography to compliment.



Some nice layout design by Brooklyn based design agency Thumb. I'm rather captivated by the way design seems to be printed on newsprint and just folded together to give a rustic feel. The blueprint effect is interesting and seems to work well with the design.





Nice album cover design for Hearts Will Bleed by Matt Keers


Research into design for print - focusing mainly on areas that reflect my graphic interests.

Following on from my 3 weeks internship at HK Magazine Hong Kong followed by a book design over the summer that documents my journey through New York, I've grown huge interest lately towards editorial design.

Interesting read ://

Brian Hoff discusses 10 common mistakes with type used in layout and type design, worth a read!

10 Common typography mistakes://

Design for Print

Research into design for print in general, with focus on the range of design contexts and uses.

100% Soda


The Strange Attractor



FormFiftyFive



Some really nice branding and editorial stuff by Matt Keers



Johnny Cupcakes “Oven Mitt” Belts


design work life


Creative Truths on the Behance Network



THEM THANGS



swissmiss | Cross Section Studio



The Strange Attractor



Darren Firth



Subsist / Michael Kosmicki — Design & Art Direction


Woods & Weather


Ring Roads of the World : Thumb is directed by Luke Bulman & Jessica Young ://

Friday 18 September 2009

A Documentary



Over the summer, I have been collecing small bits of information from business cards found in the streets of New York to the text messages that I have received during a quiet night in.

I decided to create a book to develop my understanding on editorial design, focusing the subject on my 10 days in New York as this was a highlight of my summer. As well as this, I had collected and recorded a good amount of information and photos that would act as the starting point of my book.